Packaging developmentNutra-life is a well recognized health and wellness brand. The development of their Silicaplex product required White Design to create a look that instantly communicated to the intended audience. Developing a simpler product name that incorporated the previous packagings messages was important, being able to retain existing customers who are familiar with the old brand but also appeal to a wider audience was a key driver behind the overall appeal. The final result we modernized the product and created elements that had a cosmetic effect – the product is taken orally but the consumers results would be shown externally acting as an externally applied cosmetic for Hair Skin Nails.